Squarespace Website Design Tips from Top-Tier Expert
When you're running a business, your website isn’t just a digital brochure — it’s often your first handshake with a potential client. And on a platform like Squarespace, design choices can either help you build trust instantly or leave opportunities on the table. Whether you're just launching your site or giving it a much-needed refresh, a few smart Squarespace website design tips can make a huge difference in how people find you, interact with you, and ultimately choose to work with you. At Known Creative, we've built hundreds of Squarespace sites for businesses and nonprofits around the country — and we’re sharing some of the biggest lessons we’ve learned to help you design a site that actually supports your goals.
The Importance of Adding Alt Text to Your Images on Squarespace
When it comes to optimizing your website for search engines and accessibility, adding alt text to your images is a crucial step that often gets overlooked. In this post, we'll break down why alt text is important, how it benefits your site, and provide a simple guide on how to add it to your images.
Reimagining a Classic: A Fresh Take on Our Visual Identity
At Known Creative, our essence has always been about making connections—connecting ideas, people, and digital strategies to foster clear and effective communication. Today, we're excited to share a bold step in our journey: a fresh take on an old favorite. Our updated logo isn't just a nod to our past; it's a redefined promise of clarity and understanding in an increasingly complex digital landscape.
Squarespace vs WordPress
When it comes to building a website, choosing the right platform is crucial. For many, the debate boils down to Squarespace vs. WordPress. Both have their strengths and unique features, but which one is right for you? Let’s break down the key differences to help you make an informed decision.
How to Make a 301 Redirect – and Why!
Keeping your website running smoothly requires more than just great content and a sleek design. It’s also about managing the technical aspects that keep visitors engaged and search engines happy. One essential tool in your web management toolbox is the 301 redirect. But what exactly is it, and why is it so important?
Custom Website vs. Premium Template
Having a professional website is crucial for the success of any business. However, one common dilemma that businesses face is deciding between a custom website and making one themselves.
Choosing the Right Premium Template for Your Therapy Website
Creating a professional and functional website is essential for therapists in private practice. It not only helps you connect with clients but also builds trust and showcases your expertise.
Building an Effective Church Website
Churches who live on a mission to connect with their community need to create a dynamic and engaging online presence to help do so. Having a great website allows churches to connect with their community, share their message, and facilitate engagement.
Join Me at Squarespace Circle Day 2024: A Journey into Digital Creativity and Commerce
I'm thrilled to share some incredibly exciting news with all of you—this year, I have the immense honor of being one of the speakers at Squarespace Circle Day 2024 in New York City!
Building the Best Construction Website
Creating a professional and engaging online presence is essential for tradespeople to attract clients, showcase their work, and grow their business – but it can sometimes be the last thing on your mind. You want to focus on what you do best, your trade!
Web Accessibility: Ensuring Your Website Is Inclusive and ADA Compliant
Web accessibility refers to the practice of ensuring that websites are designed and developed in a way that allows all users, including those with disabilities, to access and interact with the content effectively. This includes making websites compatible with assistive technologies such as screen readers, providing alternative text for images, and ensuring smooth keyboard navigation.
The Power of Responsive Design: Why Your Website Must Be Mobile-Friendly
Having a mobile-friendly website is no longer just a nice-to-have feature; it's a necessity. Whether you're a small business, a tradesperson, or a nonprofit organization, the power of responsive design cannot be overstated.
The Importance of Branding for Trades Businesses
Establishing a strong brand presence is essential for standing out from the crowd and attracting loyal customers, particularly in the competitive world of trades businesses. Branding goes far beyond just a logo or a catchy slogan – it encompasses everything from your company's values and personality to the way you interact with customers.
Email Automation 101
Small businesses today must navigate a labyrinth of digital noise, where clear and strategic communication emerges as the guiding light. Email automation offers a powerful solution for streamlining communication processes, saving time, and nurturing relationships with customers and prospects. In this guide to email automation, we'll explore the importance of email marketing for small businesses and provide actionable steps for setting up email automation campaigns that drive results.
Lead Magnets That Work
In the competitive world of trade services, attracting quality leads is essential for sustaining and growing your business. Lead magnets offer a powerful solution to capture the attention of potential customers and nurture them into your loyal clients. In this comprehensive guide, we'll delve into the importance of lead magnets for your company and provide actionable tips for creating effective lead magnets that resonate with your target audience.
Unlocking the Power of Google Ads for Nonprofits
Online advertising has become an essential tool for nonprofits looking to raise awareness, attract donors, and drive impact. Google Ads, in particular, offers a powerful platform for reaching potential supporters and amplifying your organization's message. In this comprehensive guide, we'll explore the key insights for leveraging Google Ads effectively as a nonprofit.
Building Success Online
With the shift towards online interactions, having a quality website is no longer just a luxury for large corporations—it's a necessity for businesses of all sizes. Every small business owner should prioritize investing in a quality website to propel their success in the digital marketplace.
Easily Upgrade from Squarespace 7.0 to 7.1
Upgrading to version 7.1 offers more than just a visual refresh; it's about enhancing your site's functionality and flexibility. Features like site-wide animations, auto-layouts, and the Fluid Engine editing experience empower you to craft an engaging online presence.
Is Local Advertising Dead?
We were missing some opportunities here and wanted to remind you to keep your feet in the real world!
Connecting with SGE: How Google’s New Search Tool Impacts You
Google never fails to keep us on our toes with the latest innovations. Currently in beta testing, their new search feature, SGE (Search Generative Experience), promises a new generation of search. In this post, we’ll dive into what SGE is and its possible impact on the search landscape.
Premium Squarespace Templates
For some businesses, our custom web design process is more than they are able to invest. We get it! That’s why we’ve created premium Squarespace templates so anyone can improve their online presence.